Dr. Josef Raabe Verlags-GmbH
Raabe Verlag offers teaching materials and training courses for teachers and school principals – online and in print. The publishing house is part of the Klett Group and is based in Stuttgart, Germany.
- Industries: public and private schools, education, continuing education
- Customers: Teachers, school principals
- Sister companies: in Czech Republic, Slovakia, Hungary and Bulgaria
- Number of employees: Approx. 80
Use Case: Going Live Services | Consulting
Successfully creating and selling digital training
Raabe is firmly established in the digital world with various digital offerings such as the “Raabits” or digital software tools. To take this a step further, Raabe is planning additional digital products for school leaders and teachers. In this way, Raabe wants to act as a digital competence partner for schools.
Raabe approached IM|S to take advantage of our expertise in digital qualification scenarios. Together, we held several workshops to explore the possibilities of what a plausible business model looks like for Raabe, what processes are optimal for the publisher to generate content, and how this content is made available to customers.
Based on the approach developed, Raabe has since taken the next step and begun developing the product.